
The Linguistic Art of Transcreation in Video Game Localization
Transcreation is a linguistic art! In this article, we analyze the transcreation of Pókemon names and jokes in Animal Crossing: New Horizons.

Transcreation is a linguistic art! In this article, we analyze the transcreation of Pókemon names and jokes in Animal Crossing: New Horizons.

What do Age of Empires and Localization Project Management have in common? Find out in this inspiring blog post!

Cross-Play is a feature that allows gamers to play with friends across different platforms. In this article, we discuss the benefits and challenges of this

Where’s the boundary between cultural adaptation and censorship? Keep reading and explore the topic with examples from Genshin Impact!

Thanks to cultural adaptation, Crash Bandicoot was a hit in the Japanese market. Explore the culturalized elements that led to its success!

The game development industry has started to gamble on which company will be portrayed as the real next gen console. The COVID-19 pandemic helped to

The Tokyo Game Show 2020 took the changes due to COVID-19 in stride as it ran for four days from September 24 to 27. Like

Though mainstream gamers might balk at the idea, some of the most deeply immersive and meaningful gaming experiences are created by actively avoiding the use

Terra Translations is the proud recipient of the Focus on the Future Award in the True Colors category for maintaining an employee-centric focus by managing

Though some still maintain that playing video games leads to antisocial behavior, most gamers today tout the community built around their shared virtual worlds. Once