The Benefits of Game Rating Systems for Developers and Localizers

Rating systems are a controversial tool in game development, but they are undeniably useful. Discover the role they play in game localization!
Video Games Digital Stores and Localization

Nowadays, the gaming industry is driven by digital sales. Learn more about digital powerhouses and the role localization plays in their success!
From Age of Empires to Candy Crush: Miguel Sepulveda, a video game localization expert

Miguel Sepulveda is a renowned game localizer with more than 25 years of experience. Discover his journey and insights in this interview!
Video Games: Virtual Immersion and Localization

Creating an immersive experience is the foundation of any good video game. Here’s everything you should know about game immersion!
Gender Neutrality in Video Games

Gender neutrality is essential in creating an inclusive gaming environment. Let’s discuss why it is important and how it goes beyond just text!
Baba Is You: When Translation Is Not an Option

Are all games localizable to the same extent? In this article, we dive into Baba Is You, a game focused on solving word-based puzzles in English.
Women in Localization: Perspectives from Japanese-to-English Localizers

In the male-dominated video game industry, women’s voices are seldom heard. Here are some fresh perspectives from Japanese-to-English localizers!
The Linguistic Art of Transcreation in Video Game Localization

Transcreation is a linguistic art! In this article, we analyze the transcreation of Pókemon names and jokes in Animal Crossing: New Horizons.
Age of Empires and Localization Project Management

What do Age of Empires and Localization Project Management have in common? Find out in this inspiring blog post!
How Localization Made Crash Bandicoot a Success in Japan

Thanks to cultural adaptation, Crash Bandicoot was a hit in the Japanese market. Explore the culturalized elements that led to its success!
Reaching Local and Global Audiences at TGS 2020

The Tokyo Game Show 2020 took the changes due to COVID-19 in stride as it ran for four days from September 24 to 27. Like most conventions this year, TGS went virtual. Despite new challenges, it managed to showcase some of the biggest Japanese game franchise’s upcoming titles.